1. Totally agree on simplifying checkout pages! We ran an A/B test removing unnecessary form fields and saw a 12% lift in conversions over just three weeks. It's crazy how much friction those tiny details add. Has anyone tried this with multi-step checkouts?

https://xn--toponlinecsino-uub.com/visual-hierarchy-flow-state-why-users-ignore-your-creative-vision-and-how-to-fix-it/

1. Totally agree on simplifying checkout pages! We ran an A/B test removing unnecessary form fields and saw a 12% lift in conversions over just three weeks. It's crazy how much friction those tiny details add