Dark data is info your company stores but rarely uses—around 55% of all data...

https://highstylife.com/how-do-pharma-teams-tag-research-files-with-project-codes/

Dark data is info your company stores but rarely uses—around 55% of all data sits idle. It still costs money to keep and poses security risks. Plus, when AI tools pull from this junk, they create noise that muddies results